The Essence of Coffee Module 3: Coffee Commerce
There is more to growing your office coffee service than just sending out a sales force. Your growth strategy will be defined by a number of factors. In these webcasts, you will gain a better understanding of four key aspects relating to growing your coffee service operation:
- Financial choices relating to business development – organic growth or acquisition?
- Building a sales force and a culture – how to assemble a winning team.
- Sales techniques for OCS – proven strategies that your sales reps can use.
- Storytelling (verbally and online) – how storytelling can help close deals.
Bob Tullio, tullioB2B
Tom Bauer, Emerald Brand
Larry Hake, Culture by Choice
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